Affilka Enhances Reporting and Integration Capabilities with New APIs

The SOFTSWISS partner marketing solution, Affilka, has introduced a new Reporting API, offering a streamlined method for collaborators and customers to access their data. This instrument provides current figures on brands, promotional efforts, user engagement, and other vital indicators through user-friendly API requests.

This enhanced functionality increases the efficiency and clarity of the reporting procedure, guaranteeing everyone remains informed. Affilka collaborators and businesses can obtain a thorough grasp of their effectiveness and implement modifications as necessary. The Reporting API guidelines are now accessible to all SOFTSWISS Affilka businesses and their partners.

Anastasia Borovaya, Director of Affilka, stated, “We are constantly seeking enhancements for our offerings, and the Reporting API exemplifies this commitment. All reports are now obtainable not only through the affiliate and business interfaces or in CSV, JSON, and XML formats but also through API. This enables us to share information instantaneously, which is crucial for fostering productive teamwork.”

Beyond the Reporting API, the Affilka team has also unveiled Frontend API guidelines, now located within the business interface. This will prove especially advantageous for businesses aiming to construct their partner program interface from the ground up.

Interface APIs enable brand collaborators to construct custom landing pages for their partnership initiatives, featuring personalized signup and sign-in interfaces for their associates. Indeed, Affilka goes a step beyond – proprietors can establish a wholly distinctive aesthetic for their entire affiliate program application, encompassing dashboards for both themselves and their collaborators.

To simplify the procedure, the group has incorporated their API documentation directly within the proprietor dashboard. This signifies proprietors can access the most current documentation straight from the interface, with any fresh API additions instantly mirrored in the documentation via monthly product launches.

It’s noteworthy that Affilka proprietors have utilized API integration from the outset to seamlessly migrate player enrollment and engagement data from their iGaming websites to the Affilka platform. Unlike FTP integration, where data transmission between an iGaming site and its affiliate program can consume up to a day, API integration permits real-time monitoring of player activities and updates, as well as swift issue resolution. This real-time capability cultivates a bond of utmost openness and confidence between proprietors and their associates.